Website performance directly impacts user experience, SEO rankings, and conversion rates. A one-second delay in page load time can result in a 7% reduction in conversions.
Core Web Vitals
Google's Core Web Vitals measure loading performance, interactivity, and visual stability. These metrics are now ranking factors.
Image Optimization
Images often account for most of a page's weight. Use modern formats like WebP and AVIF, implement lazy loading, and serve responsive images.
Code Splitting
Break your JavaScript into smaller chunks that load only when needed. This reduces initial bundle size significantly.
Performance optimization is an ongoing process. Regular audits and monitoring ensure your site stays fast as it grows.